Sergey Kryukov 
Product Design Services

Assist product development teams and businesses to meet their customer's needs and expectations, design effective product experiences and deliver helpful service.

Rambler
lead product designer in 2015 — 2016


Designed a completely updated online service for booking movie tickets – Rambler/Kassa as one of the digital services of the one of the biggest russian internet portals. Invented and established a lot of ideas for product growth. Assisted in selecting and estimating features to include in MVP. Determined with the team exactly which features will deliver the best value to initial users, validated ideas, tested assumptions, gained user feedback, and presented the potential of application to investors and top-management.



Achievements

  • Created new visual styles basis.
  • Designed and implemented new main page.
  • Improved realty search experience.
  • Designed and implemented enhanced realty search results page.
  • Designed and implemented completely new website sections for realtors and realty agencies.


Cinemood
product designer in 2015


Assist with product design and software development for a small company-manufacturer of video projector for kids. Worked in close cooperation with hardware engineers, industrial designers, software developers and product team over software and hardware product interfaces. Made the company logotype as well.



Achievements

  • Proposed, ideated, created with a team new product version of Rambler/Kassa.
  • Created a clickable prototype of a new product version.
  • Proposed to and got approved by top-management an idea of new product version development.
  • Created all features list, each of which was valued by the team by three criteria: value for business, value for customers and the difficulty of developing (separately by front end and back end teams).
  • On the basis of these estimates was built MVP and upcoming releases plan.
  • Written technical design specifications for development team, which allowed to increase the development speed and quality.
  • Contributed in making business decisions by including into it a design process and whole design team.
  • Also assisted in improving design, development and marketing processes within the whole product team, which helped me to get a good leadership experience.


Cian
lead product designer in 2015


Had to do the best service searching realty online. Did. As I can. Assist in redesigning and improving the major real estate online service in Russia. Produced detailed models of entire new website sections based on statistics, customer feedback and business objectives, that invented, designed and built in close cooperation with the product and development teams.



Achievements

  • Created new visual styles basis.
  • Designed and implemented new main page.
  • Improved realty search experience.
  • Designed and implemented enhanced realty search results page.
  • Designed and implemented completely new website sections for realtors and realty agencies.


Yandex
product designer in 2013 — 2015


Working in the design team that has assisted in launch desktop browser for Windows and Apple platforms — the flagship company product. We made a try to rethink human browsing experience. Designed and launched with the team browser with an experimental interface called "Cousteau". Designing the new version "Calypso" for Windows platform with much innovation ideas of how and what browsing experience should be. Worked in design team in close cooperation with product, development, marketing and analytics teams.



Achievements

  • Few browser versions are designed and launched with the team for Windows platform.
  • Created with the team and launched Yandex.Browser Alpha.
  • Written technical design specifications for development, QA and product teams.
  • Writing technical design specifications and interaction principles for development, QA and product teams, those were subsequently recognized as new standard for product features description and tasks preparation for its development phase, which allowed to increase the development speed and quality.
  • Alpha’s launch became a huge media event covered by major press: “Bold interface experiment” – The Next Web, “A Minimalist Browser Makeover” – TechCrunch.
  • Alpha has more than 100K downloads in the first weekend without any advertisement.
  • Yandex.Browser monthly audience reached 27 000 000.
  • Yandex.Browser became the fastest growing browser for desktops in Russia.


inTaxi
product designer in 2012 — 2013


Assisted team and business in the full cycle of creation of digital products: from researching the target audience and market to the presentation and ideas protection. Worked with real tasks and briefings, in practice, learned and successfully applied methods for creating effective UX/UI, and modern tools of prototyping and design. Designed the taxi online service, customer mobile app, driver mobile app. Supported mobile platforms are iOS and Android. Invented and established a lot of ideas for product and service growth. Assisted to the user experience designers (UIDG) team in designing CRM for taxi pools and taxi dispatching services.



Achievements

  • Proposed and created with the team the second version of customer service product.
  • Designed and delivered to development mobile applications for customers and separately for taxi drivers.
  • Proposed, developed and implemented into mobile apps an innovative at the time UX and UI.
  • Contributed in making business decisions by including into it a design process.
  • Written technical design specifications for development team, which allowed to increase the development speed and quality.


Tutu
product designer in 2011 — 2012


Developed interfaces for major russian online travel booking service. Designed and launched a new Android mobile application for suburban trains schedule. Scaled and improved online web services for flights and trains ticket booking. Also assisted in the development and designed the new realty online service, the local Airbnb analog for Ukraine, Belarus and Russia.



Achievements

  • Designed and launched completely new Android mobile application for suburban trains schedule.
  • Written technical design specifications for development team, which allowed to increase the development speed and quality.
  • Assisted in design processes growth, participated in the educational processes within the development team, which helped me to get a good leadership experience.
  • Designed Sapsan high-speed train landing page with schedule and possibility to book and order tickets.
  • Ideated, designed an innovative at that time flight schedule and tickets search result page.
  • Designed and implemented enhanced flight and train tickets checkout pages, those improvements allowed to decrease the number of customers mistakes, speeded up the process of passing the user through the steps, made the interface more simple and straightforward, that eventually increased the number of completed customer orders in long-term.
  • Designed personal account section, implemented into a website and connected with all significant pages, which allowed customers to save their time thanks to auto-filling inputs and forms with stored personal information without needing to type it every time while booking or searching for any sort of tickets.


Mirum
web designer in 2014


Designed website for "Mirum" group companies, specialists from where designed and built a few charming elite small country towns, that have no analogues in Russia.




Izbrannoe
web designer in 2017


Designed and improved article page layout for fast growth social media website. Club "Izbrannoe.com" is a collection of the best cultural and entertainment materials over the Internet. Every day website provides interesting facts, stories, humor, classical sayings and contemporary reviews of books, movies and unusual things for your home, music and videos.




British Higher School of Art and Design (Moscow)
2012 graduation


Successfully passed the Intensive Professional Development course Interactive Design and New Media, which is designed for practising designers and advertisers interested in developing their competence in the field of new media technologies and interactive design and introduced to the characteristics of the user experience, applicable to companies which engaged in the integrated development of digital products.



Achievements

  • As a result of learning have a clear understanding of iterations, metrics, conversion, essence, usability, development, maintenance and support of digital products. The ability to generate ideas for digital services and develop strategies for managing the user experience, will be able to raise awareness about the possibilities of interactive technologies and to get acquainted with the tools for creating successful projects. Had the practical training in three main areas:
  • Principles and psychology of online interaction. Experience of solving marketing problems by means of new media. Trends and digital culture. Creative thinking in the digital industry.
  • Methods effective design-designing in the digital medium and interactive design. Technology of creation of interactive applications. Efficient and effective visualization techniques. What is a good design for interactive projects?
  • Management of the project. Practical work in groups and individually. Techniques and methods of organization of work. Intensive workshop on the creation of concept and implementation of the project – from idea to presentation to the client.


Altai State Technical University
student, higher professional education in 2003 - 2008


Graduated specialist of "Information and computational technologies", or simply "Computer Science". In the field of theoretical and experimental studies of scientific and technical problems in the field of information technologies and computer engineering, solving tasks in the field of software development and hardware security computer systems and networks, automated (including distributed) systems of information processing and management.



Achievements

  • Designed and developed client-server web-applications (php, js, html/css/, postgresql) for the University infrastructure and student society needs and expectations.
  • Engineer's degree in programming and Information Technologies.
  • As faculty graduate, I can actively engage in the development and implementation of information systems and technologies in different sciences, industries, economies and the social spheres.
  • Possess the computational methods for collecting, storing, processing, transmitting and protecting data and information.
  • Can perform design, production and management, experimental researches and field works.
  • Also specialist in information technologies and methods of information security and protection.
  • Activities and Societies: IEEE member.